WHY THIS MATTERS
Basecamp Ben's campaign economics have been consistently weak across multiple campaigns.
WHAT'S HAPPENING
2 campaigns generated approximately $42K in attributed revenue against $24K in fees, indicating limited return.
WHAT SHOULD I DO?
Investigate the flagged pattern for Basecamp Ben before taking action.
WHAT WE OBSERVED
- Campaign count
- 2
- Total creator fees
- $24,000
- Total attributed revenue
- $41,970
WHAT WE CALCULATED
- Average ROAS
- 1.8x
- Maximum ROAS
- 1.8x
PERFORMANCE DRIVERS
- Engagement
- 7.5%
- Link clicks
- 5050
- Click-to-redemption
- 4.1%
- Avg ROAS
- 1.7x
- Consistency
- Strong
"Performance appears driven by strong click-through from content."
Descriptive analysis. Does not establish causality.
EVIDENCE VIEWS
WHAT THIS MAY MEAN
avg_roas: 1.75; max_roas: 1.82
CONFIDENCE
- Evidence strength
- HIGH
- Inference confidence
- HIGH
CAMPAIGN HISTORY · 2 CAMPAIGNS
2 campaigns · 1.7x–1.8x ROAS
Performance is not dependent on a single campaign.
View campaign details
| Period | ROAS | Revenue | Fee | Engagement |
|---|---|---|---|---|
| 2025-10 | 1.8x | $21,830 | $12,000 | 7.5% |
| 2026-04 | 1.7x | $20,140 | $12,000 | 7.4% |
CAVEATS
- Review renewal economics and determine next steps
TRUST STATUS
✓ Evidence checked · AI interpretation validated
More about trust verification
Evidence available · Policy validation active · Unsupported claims blocked
Reason Codes
Demo environment · decisions are not persisted